Communication

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Communication

Students who have successfully completed a B.A. in Communication from Lakeland University should be able to:

1、Communicate effectively in informative, persuasive, and group public speaking situations.
2、Create messages appropriate to the audience, purpose, and context.
3、Use and discuss key communication & new media concepts and terminology.
4、Critically analyze discourse.
5、Write original works in accordance with professional, industry, or graduate school expectations.
6、Create effective communications in digital and new media contexts.
7、Develop and implement communication strategies to engage a broader community beyond the classroom.
8、Practice ethical communication principles to communicate in a diverse and globally connected society.